Amanda Ramsay Of course I love the trail blazing concept as the world’s first customisable and refillable mascara, reducing waste without compromising performance. The formulas are excellent as are the wands! A really great and uniquely positioned product. Have you ever heard of a mascara brand having a 30 day money back guarantee? Unheard of- that’s confidence in your product! I’m also really impressed by the brand’s commitment to innovation, solving a real problem associated with waste in the beauty industry. With mascaras due to turn over every 3 months, they are one of the most “wasteful” items of the beauty category- and Lashes of Change have tackled this head on. I also admire their donation of 25% of profits heading to breast cancer research.Sarah Tarca A very clever concept and one that I truly had not seen in my 20 years of experience in this field- it’s a true innovation! I loved the customisation and the way it caters to every lash need. The formula is easy to apply and very buildable. I think the refillable option is the most impressive as mascara is generally a throw-away item and this takes care of that. The customisation also helps with wastage as the customer is able to get exactly what they want. The significant reduction in plastic is also very impressive as this is always a concern with mascara.Krystle Rose A beautiful mascara and I love that it is customisable for any desired mascara finish and eye type. A very innovative and impressive beauty product. I really love the impressive sustainability statement on waste Lashes Of Change makes and the fact they offer refills.
